Champion Petfoods is a family-owned and-operated, award-winning pet food producer with a 25 year tradition of quality and a mission that is clear and strong:
To develop and market Biologically Appropriate pet foods from Fresh and Regional ingredients.
WHAT’S BIOLOGICALLY APPROPRIATE?
HOW WE DEFINE ‘FRESH & REGIONAL’?
WHAT’S BIOLOGICALLY APPROPRIATE? Return to Top
The Biologically Appropriate concept is simple to understand yet difficult to recreate within the limits of dry dog or cat food.
Stated simply, ‘Biologically Appropriate’ means mirroring the foods that Mother Nature evolved the animal to eat – in other words, matching the digestive anatomy of the target animal.
World’s away from conventional pet foods, Biologically Appropriate dog and cat foods are concentrated and varied in fresh animal ingredients and supply nutrients in species specific ratios to mimic the natural diet. Biologically Appropriate ORIJEN is:
- HIGH-PROTEIN FROM FRESH & VARIOUS MEATS
- LOW CARBOHYDRATE & GRAIN-FREE
- ESSENTIAL FATS FROM ANIMALS,—NOT PLANTS
- BALANCE WITHOUT EXCESS
- HEALTH-PROMOTING FRUITS, VEGETABLES & BOTANICALS
FRESH & REGIONAL Return to Top
These days, knowing where your pet food comes from matters. That’s why we focus on ingredients that are sustainably raised, fished or farmed WITHIN OUR REGION and delivered fresh (never frozen, no preservatives).
From free-run chicken, turkey & duck and fresh whole eggs, to wild boar, bison, lamb and heritage pork, to wild-caught saltwater & freshwater fish – our world-class ingredients are raised in our region by people we know and trust, and delivered to our door FRESH each day!
We apply the Association of American Feed Control Officials (AAFCO) definition of ‘fresh’, which is ‘NEVER FROZEN and FREE OF PRESERVATIVES’.
Processed under the Government of Canada’s highest food safety standards, ORIJEN’s fresh meats are produced exclusively from animals passed as ‘fit for human consumption’ and are all certified free of antibiotics and growth hormones.
We’re proud to name our local suppliers – their names and icons are known and trusted in Canadian households. Put simply, our fresh ingredients are of the highest quality, providing biologically appropriate nutrition and a natural savory flavor that dogs and cats instinctively crave.
Unequalled in any other dry pet food, ORIJEN’s fresh meats promote the peak health of your dog or cat, no matter what their breed or lifestyle.